Summer sports provide lots of opportunity to create effective custom promo items

11 Custom Promo Items for Summer Sports

Custom promo items are a great way to get your brand name recognised. During the summer time, there is a boom in sports participation, and you can capitilise on this by creating branded sporting equipment. This can have a huge impact on your business, resulting in improved brand recognition, and subsequently more sales. It is important to make sure you brand relevant equipment though; for example, don't go creating custom branded snowboards at the start of summer, because no one will see them. To help you with ideas, we've compiled a list of the top 11 Custom Promo Items for Summer Sports.


It's pretty clear that participation in water sports is going to increase in the summer time. Surfing is one of the most popular of these sports, and a big plank of fibreglass provides a great opportunity to promote your brand. Plaster your brand name across the bottom of a few surfboards and the phones will be ringing.

Tennis Ball

Particularly in Australian culture, tennis is synonymous with the summer time. Hoards of people wander around Melbourne Park as Australian Open fever hits the city. Tennis rackets get a lot more exposure during the summer time, so why not brand some with your logo?

Stand Up Paddle Board

Stand Up Paddle Boarding is a water sport which has seen an enormous increase in popularity in recent years. These enormous boards provide a perfect platform for promotion, and should be considered as a great idea for a custom promo item for summer sports. Stand Up Paddle Boards are one of many great ideas for custom promo items for summer sports

Cricket bat

It's hard to imagine a summer without cricket. It is perhaps Australia's most popular summer pastime, and has been for many, many years. A cricket bat is a great tool through which you can promote your brand name or logo.


Add kitesurfing to the list of water sports which warrant a spot on this list. A popular way to spend a sunny afternoon at the beach, the bottom of a kiteboard can be a hugely effective way to develop your brand recognition. Picture a kitesurfer jumping off the water to reveal your brand logo. That is something that will stick in people's minds.

Golf Ball

Though popular all year round, golf is certainly more prominent in the summer time. The major Australian tournaments bring in the summer each year, taking enthusiasm in casual players to its peak. Often, these golfers are casual for a reason. With your custom promo ball flying from fairway to fairway, it's going to be seen by a lot of people. Golf balls are one of many great ideas for custom promo items for summer sports


Kayaking is a perfect way to spend a summer afternoon. Importantly, the major piece of equipment used in the sport – the kayak – is enormous. This provides great advertising potential, as you can use sizeable space to get your message across.

Tennis ball

As we've covered, tennis and cricket are hugely popular sports in the Australian summer. That means tennis balls are flying around backyards in droves. The masses while away their time playing tennis, or summoning their inner Don Bradman in the family backyard cricket match. This makes these balls another one of many great custom promo items.


The final water sport on this list. Bodyboarding, much like surfing, comes to life in the summer time. A nice sized space on which to advertise, bodyboards will be seen in the water, and tucked under arms out of it. This means your branded board will get seen by plenty of people – as will your website.


Cycling – what a great way to get around. Middle-aged men seem to have figured this out, but the rest of the population only catches on in the summer time. Bikes are everywhere as people soak up the sun and get their sweat on, giving you a great opportunity to promote your business. Bikes are one of many great custom promo items for summer sports

Sports Towel

With a hot summer comes the inevitability of a lot of sweat. Add to this the increased participation in sport which comes in the hottest season of the year, and a lot of people are going to be using sports towels. The final of 11 great custom promo items for the summer time, this one is going to get a huge amount of views by potential customers. Branded by Disrupt creates custom made promotional equipment - check it out here.
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